University Marketing Funnel

The Marketing Funnel for University Undergraduate Students describes how Prospects (many thousands) are
9 May 2024

Numbers are personal

There’s a saying that, in business, ‘numbers only hold meaning when they relate to a goal’.  For
19 April 2024

Top 5 AI And Data Trends in 2024 And How They Can Transform Your Business

Artificial intelligence and Big Data have been ruling the tech charts for the past several years. With the
14 February 2024

Intent Data And Ways To Effectively Use It For Your Business

If there is one superpower that every business wishes it had, it’s the power to read its customers’
6 February 2024

Stay focused on Value and Business Intelligence

There is much excitement about the benefits of AI for business.  However, to make the best use of AI
22 January 2024

Predictive analytics and the use of Ai in business

“What happens next?”  It’s a question that besets every business.  While no person, tool, or
24 August 2023
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