Predictive analytics and the use of Ai in business
“What happens next?” It’s a question that besets every business. While no person, tool, or technology can predict a definite future, there are a few things that come close. Predictive analytics is a branch of data analytics, often associated with Big Data and data science, that predicts future outcomes from […]
The power of the short data demo
In a talk about visualising data, a short data demo made a world of difference. The question came from a member of the audience who wanted to know how she could make more sense of the numbers in her company’s accountancy package. She was using Freshbooks, but her question could […]
The Future of Analytics – A Beginner’s Guide To Google Analytics 4
New interface, tag template, terminology, data model, configuration options, and more – Google Analytics 4 (GA4) is here with all its new and exciting features designed to make data collection and analysis simpler and more efficient. The next-generation data analytics platform was introduced by Google in 2020 and will completely […]
5 Data Science Led Business Ideas That Can Make You Rich In 2023
The world is overflowing with data. To be precise, approximately 328.77 million terabytes of data are created each day (Source – Exploding Topics). With this amount of data being generated each day, it is only wise for businesses to analyse relevant data, gain valuable insights from it, and make suitable changes […]
What Is Big Data & Its Importance In Business
In the last decade, data has become the single most valuable resource for businesses and organisations in the digital world. It holds immense power and contains vital information that can transform businesses in all sectors. As more and more companies are adopting technology and software that helps them gather crucial […]
Why a Data Led Culture is key to success
Technology has given us access to exploding amounts of data. And with digital transformation sweeping businesses worldwide, there has been a dramatic increase in the amount of data available for businesses to analyse and utilise. Gone are the days when businesses were run on assumptions. Instead, a modern, progressive enterprise […]
Why Is Data Important for your Business?
Have you ever tried hitting a bullseye with a dart in a pitch-dark room? That’s what it is like trying to succeed in business without the help of data. To decide where you are going with your business, it is essential to first understand how you got to where you […]
Econometrics & How It is Beneficial To Businesses
In this age of big data, companies have tons of data to collect, analyse, and understand to gain deeper insights into their business and make informed decisions. It is the only way companies can know what is working and what is not and decide the right direction based on facts […]
Vehicle Fleet Costs #1
We provide data analytics services .. to a leading transport and logistics group in the UK – one that already operates around the world. In the short term, the Fleet Management team have been told to get on top of fleet and asset costs. This means figuring out the causes […]
Tracking & Analysing Costs
Understanding & challenging costs is more important more than ever. Businesses have data that can help. This blog describes how to put that data to work. It covers four essential disciplines. Knowing what tasks your costs are funding Discovering what drives your costs and where the value is Challenging all […]